Hot Wheels, the #1 selling toy in the world, with 16.5 cars sold every second, is celebrating its 50th Anniversary.

“Those are some hot wheels!”

Hot Wheels was born when Mattel co-founder Elliot Handler challenged his design team to create a toy car that was cooler and performed better than anything on the market. Click HERE for more Hot Wheels History.

Hot Wheels Culture

The Hot Wheels Garage is a fleet of nearly 20 grown-up versions of Hot Wheels die-cast cars and custom builds that exemplify speed, power and performance. Click HERE for more Hot Wheels Culture.

The #1 selling toy in the world

Hot Wheels has designed a die-cast toy car for nearly every car ever manufactured.
Click HERE for more Hot Wheels Product.

Darth Vader is the best-selling Hot Wheels character car

Click here for more Hot Wheels Fast Facts.

Download Hot Wheels 50th Press Kit here